Tara Swiger: an inspirational resource
This post is part of a series to augment the Guest Resources available for free download. This and other guest-inspired content is gathered in my Guest Directory for you to explore. Find my personal inspirations in the Spark Directory . One of the most cohesive, customer-oriented brands I've encountered is that of Tara Swiger , a self-described "pink-haired author, maker and Starship Captain." Though she began entrepreneurship selling hand-dyed yarn, her small business experience led her to teach marketing insights adapted for the creative community. Now, owners of handmade businesses across the globe find direction and camaraderie through her online courses, books, and in-person classes. Unabashedly herself, Tara Swiger built her niche as a genuine, compassionate guide into the intricacies of a profitable craft business. By pinpointing the common traits of creative personalities, Tara...